Ellery Quinn • Tue Dec 24 2024
Peso Pluma Net Worth: Career Highlights & Personal Life

Peso Pluma net worth has become the most talked about topic in the music industry. He is known for his unique style and incredible success in the Mexican music genre.
Here, we will delve into his financial journey, career achievements, and personal life behind his fame.
Let's explore!
Quick Facts
Fact | Detail |
---|---|
Real Name | Hassan Emilio Kabande Laija |
Popular Name | Peso Pluma |
Net Worth | $20 million |
Salary | N/A |
Birth Date | June 15, 1999 |
Birthplace | Zapopan, Jalisco, Mexico |
Gender | Male |
Height | 1.70 m |
Parents | Hassan Kabande, Rubi Laija |
Siblings | N/A |
Marital Status | Single |
Wife/Spouse | N/A |
Partner | Hannah Howell (ex), Nicki Nicole (ex) |
Children | None |
Education | Self-taught guitarist |
Profession | Singer, Songwriter, Entrepreneur |
Nationality | Mexican |
What is Peso Pluma Net Worth?
Peso Pluma net worth is estimated at $20 million, a testament to his remarkable success in the music industry. His wealth stems primarily from his music career, with albums like Génesis and viral hits such as Ella Baila Sola driving significant streaming revenue and sales.
Collaborations with renowned artists like Natanael Cano and Yng Lvcas have further boosted his earnings. His entrepreneurial ventures, including the founding of Double P Records, have diversified his income sources and solidified his status as a business-savvy artist.
In addition, his music's global appeal has resulted in millions of streams on platforms like Spotify and YouTube, with Ella Baila Sola earning a 21× Platinum Latin certification.
Early Years
Peso Pluma was born in Zapopan, Jalisco, Mexico, and raised in Guadalajara. At 15, he learned to play the guitar, guided by YouTube tutorials, and began writing songs as a form of therapy.
His early exposure to regional Mexican music shaped his artistry, allowing him to create a unique style blending traditional elements with modern sounds. This passion, paired with relentless determination, laid the foundation for his future success.
Career Highlights
Peso Pluma’s career skyrocketed with the release of his debut album, Ah y Qué?, in 2020, followed by Efectos Secundarios in 2021. However, his third album, Génesis (2023), marked a turning point, earning him a Grammy Award for Best Música Mexicana Album.
His hit single Ella Baila Sola, a collaboration with Eslabon Armado, made history as the first regional Mexican song to break into the Billboard Hot 100’s Top 10, cementing his status as a global music icon.
Beyond his music, he demonstrated his entrepreneurial skills by founding Double P Records, a label focused on nurturing emerging talent in the Mexican music scene.
Despite facing controversies over alleged associations with narcoculture themes, his innovative approach to corridos tumbados has redefined the genre and expanded its reach worldwide. From chart-topping tracks to award wins, his career continues to inspire and evolve, leaving a lasting impact on the industry.
Business Investments
Peso Pluma’s record label, Double P Records, stands out as a significant business venture. By signing talented artists, including Tito Double P, he has created a sustainable income source while contributing to the music industry.
This investment reflects his commitment to expanding his brand influence beyond personal fame.
Endorsements
Peso Pluma’s growing global popularity has positioned him as an ideal candidate for endorsements. Collaborations with luxury brands, lifestyle companies, or tech innovators could serve as profitable ventures.
While specifics remain undisclosed, such partnerships would align seamlessly with his expanding image.
Philanthropy
Philanthropic efforts have not been a prominent aspect of his public life yet. However, Peso Pluma’s influence in Mexico makes him an ideal advocate for causes such as music education or community development. Future initiatives could highlight his dedication to giving back to his roots.
Personal Life
Peso Pluma’s relationship with Nicki Nicole ended in early 2024, but he remains private about his personal life. Despite his celebrity status, he maintains strong ties to his family in Guadalajara, and his lifestyle reflects a mix of humility and indulgence.
Offstage, he enjoys connecting with fans, collaborating with peers, and balancing his life between work and leisure.
Get the latest updates by connecting with him on social media.
Instagram: https://www.instagram.com/pesopluma/
Facebook: https://www.facebook.com/PesoPlumaDobleP/
Twitter: https://x.com/nellykorda
Tiktok: https://www.tiktok.com/@therealpesopluma
FAQs about Peso Pluma
What genre of music does Peso Pluma perform?
He performs regional Mexican music, particularly corridos tumbados, blending traditional and urban sounds.
When did he start Peso Pluma's music career?
His music career began in 2020 with his debut album, Ah y Qué?.
Does Peso Pluma own a record label?
Yes, he owns Double P Records, focusing on promoting new talents.
Has Peso Pluma won any major awards?
He won a Grammy Award in 2024 for Génesis as Best Música Mexicana Album.
What is Peso Pluma's most popular song?
Ella Baila Sola, a collaboration with Eslabon Armado, is his most recognized and streamed hit.
Conclusion
Peso Pluma exemplifies a modern artist's journey to global fame, fueled by innovation and determination. Peso Pluma net worth has also helped cement his place in the music industry.
To learn more about inspiring profiles, visit Fact Hub.

Ellery Quinn / Author
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